Founded in 1993 Miu Miu is an expression of the unconventional and heartfelt point of view of Miuccia Prada. The designer’s distinctive interpretation and decoding of the world today, her understanding of history, the arts and culture, and the depth of her knowledge and research is its driving force. A universe of exploration and innovation, the ever-evolving nature of Miu Miu reflects the radical and impulsive character of the woman behind it. Miu Miu’s apparent lightness belies a passionate feminist stance: Miu Miu celebrates and empowers women – celebrates and empowers humanity. Youthful in spirit, the Miu Miu community is plural: with its roots in notions of femininity, today Miu Miu is free from gender binaries, its unifying trait is its strength, intelligence and individuality.
