THEBE MAGUGU is a young designer based in Johannesburg, South Africa. Originally from the small town of Kimberley, he moved to Johannesburg to study fashion design, fashion photography and fashion media from LISOF. After 2 years of experience for a selection of designers, fashion institutions and retailers, he began his namesake label, THEBE MAGUGU, a luxury South African fashion brand primarily operating within the field of women’s ready to wear, while having a firm footing in accessories and small multidisciplinary projects.
Titled “African Studies” collection from THEBE MAGUGU is inspired by merging motifs and references from their storied African roots with modern and tailored shapes and detailing. It’s a celebration of the beauty and cultural richness from their beautiful country and continent. Together with their pillar values of quality, novelty and culture, they constantly seek new ways of presenting women with clothing that both complies with and enhances the everyday.