BETTTER Women

Former Fashion Director of Vogue Ukraine with 15 years' experience in the fashion industry, Julie Pelipas has worked alongside numerous brands on a wide range of subjects, from sustainable development to art direction. In 2019, she launched Bettter, an upcycling system that reworks garments from past collections, and produces inclusive pieces using her customers' measurements. The Bettter silhouette imagined exclusively for 24S as part of the Parisian Playground capsule is an ode to feminine power. Modern, sporty and easy to wear, its suit in deadstock fabric is combined with a zipped windbreaker for a look in shades of gray and neon yellow. 
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