CHLOE

ABOUT CHLOÉ

Gabrielle Hanoka is born in Alexandria, Egypt, into a cosmopolitan family. In 1940, she marries her childhood friend, Raymond Aghion, and in 1945, the couple move to Paris.
in 1952, Gaby Aghion designs her first collection and the story of Chloé, one of the first luxury ready-to-wear houses, begins. An alternative to stiff formality of haute couture, Chloé offers en elegant and modern wardrobe with relaxed silhouettes in high quality fabrics and refined details.
Gaby Aghion organises Chloé’s first fashion show for the Spring-Summer 1958 collection at the renowned artist’s haunt, Café de Flore, which roots the House on the Left Bank as it was in the midst of a counter-cultural revolution.
Developping her artistic vision and entrusting a new generation of talents, Chloé displays a wardrobe made of essential pieces. These timeless garments establish an ongoing tension between the feminine and the masculine as the Chloé attitude.
The vision is carried forward by major stylists such as Karl Lagerfeld, Stella McCartney or Phoebe Philo, followed by Hannah McGibbon and Clare Waight Keller, who contribute to a modernised brand image and artistic approach. In 2017, Natacha-Ramsay Levy was appointed artistic director of Chloé.