Imagined by Yves Chareton in the United States in 1979, the Hartford project revisits American wardrobe classics, bringing them a twist of modernity.
The studio returned to Paris a few years later. The brand structured itself and began its commercial development.
By mixing European influences with a very American casual style, the brand quickly gained cult status on both sides of the Atlantic.
Since then, the brand has kept pace with the times while preserving its cherished family values.